I was immediately hooked when “Hotel Impossible” debuted on the Travel Channel in 2012. I’m a sucker for renovation shows. Between three rescue-style TV shows, “Bar Rescue,” “Restaurant Impossible,” and “Hotel Impossible,” we had the makings of an even better TV show.
Together these three TV shows could be the backbone of a mega show called “Casino Impossible” or “Casino Rescue.” I wrote about the idea for a website that is no longer around called Vegas Chatter (sad trombone). Well, it seems as though we might actually see this idea on television a few years after that original idea.
Casino veteran Gary Green is searching for troubled casinos for a new television series. In the series, Green’s team of casino experts will makeover troubled casinos. Like other makeover shows, the host will show off his marketing and casino knowledge. Gary Green is the former vice-president of marketing and player development for Donald Trump and is recognized as one of the most colorful marketing characters in the casino world.
“We have already struck deals with vendors, designers, regulatory experts, financial experts, and a whole array of casino experts who are eager to help turn around troubled properties. This is an operation that most casinos could never afford,” Green added.
What would a casino get in return? Green says they’ll receive “nationwide television exposure of their casino plus a state-of-the-art makeover and marketing; what more could a struggling casino ask for?”
Green started pitches for casinos last year but the show isn’t quite ready. According to IMDB the show is still in development.
Possible Casino Rescue In Las Vegas
The Rio All-Suites Casino And Hotel has been rumored to be on the market by Caesars Entertainment for at least 5 years. Despite many rumors, it’s still owned by Caesars Entertainment. The casino-hotel recently had a power outage that forced 900 people out of their room just before New Year’s Eve. To say the property, inside and out, is in need of some TLC is in understatement.
The exterior of the hotel looks as though it hasn’t been cleaned or maintained in years. Inside the casino there’s little connection to the Rio theme. The structure of the building is becoming dated and there could be more small accidents that become a big deal because of a lack of maintenance.
Caesars Entertainment has been in bankruptcy protection for over a year now. A “Casino Rescue” could come in handy. If the Rio is on the market and Caesars doesn’t want to put money into the building this could help them find a buyer. At minimum, cleaning it up and fixing some of the problems might be what’s best for the Rio, Caesars and those who stay at the property.
Marc Meltzer covers Las Vegas, gaming and men’s lifestyle for various outlets. Check out his blog at Edge Vegas.